Study programme
Study plan 2023-2025:
| SEMESTER I | ECTS |
| Tourism Economics | 3 |
| Consumer Behaviour in Tourism | 3 |
| Accounting | 3 |
| Communicating Heritage in Tourism | 6 |
| Intercultural Communication in Tourism | 3 |
| Digital Transformation in Tourism | 4.5 |
| E-Tourism Technology Lab | 3 |
| Cultural History of Tourism | 4.5 |
| 30 | |
| SEMESTER II | ECTS |
| Enogastronomic Tourism | 3 |
| Advanced Data Analysis in Tourism | 3 |
| Human Resource Management | 3 |
| Tourism Planning | 3 |
| Destination Management | 3 |
| Tourism Growth and Economic Development | 3 |
| Sustainable Tourism Experience Design | 3 |
| International Relations and Tourism | 3 |
| Tourism Stories (Hub) | 6 |
| 30 | |
| SEMESTER III | ECTS |
| Tourism Service Management | 3 |
| Tourism and Transport | 3 |
| International Tourism Marketing | 3 |
| Event Management | 3 |
| Crisis Communication | 3 |
| Tourism Career Lab | 3 |
| Electives | ECTS |
| Minor in Sustainability*** | 12 |
| Minor in eTourism*** | 12 |
| Tackling World Challenges | 6 |
| 30 | |
| SEMESTER IV | ECTS |
| The Grand MTour** | 6 |
| Internship* | 9 |
| Master Thesis* | 15 |
| 30 | |
| TOTAL ECTS | 120 |
Changes in the study programme may occur.
*Internship and Master Thesis are compulsory.
**The Grand MTour is a two-year long course that consists of external classes and culminates in the final Study Tour, a week-long study trip to an inspiring destination.
***Courses of the minors are offered both in the spring and in the fall semester. So, you’ll need to attend also some elective courses either in the second semester or in the fourth one.
